I Got a Whole Lot Of Lovin' - Joe Simon

I Got a Whole Lot Of Lovin' - Joe Simon
2:28
Better Than Ever, 1969
Written by Allen Orange and Joe Simon.

Never heard of this soul singer, but what immediately stands out is his rich baritone voice, with what is clearly a deep gospel foundation, that can convey gritty Souther soul as well as R&B.  He has a smooth, emotionally resonant delivery.  Buoyed by a steady percussion and slick horn lines, his warm deep voice carries an understated but plaintive message of love.